Monthly Archives: July 2021
Upload Facebook Ads to BigQuery via App Scripts
If you run ads across different channels like Google, Facebook, LinkedIn ..etc, you already know reporting consolidation is now a must. Having all of your ads data in one storage is the only way to get a holistic view of your marketing investment and understand which channel is more profitable to the business. BigQuery is…
How to link BigQuery to GA4?
BigQuery is a cloud data warehouse designed to help you turn big data into valuable business insights. Linking BigQuery to Google Analytics was available only to GA360 users – the enterprise versions of Google Analytics. However, since the introduction of the new GA4, linking BigQuery to GA has become now available to everyone with no…
Data Blending in Google Data Studio – Practical Guide
Data blending in Data Studio let you combine multiple data sources into a single chart or visualization, called blended data source. Data blending brings in additional information from a secondary data source and displays it with data from the primary data source directly in the view. Blending saves time and removes the need to manipulate…
How to upgrade to GA4 (Google Analytics 4)?
GA4 is the latest version of Google Analytics, it’s formerly known as App + Web. You can use it for a website, an app, or both a website and app together. Universal Analytics properties only support websites. Google has made GA4 the default experience for analytics properties and strongly encourages users to upgrade to Google…
How to upgrade to GA4 on Squarespace?
GA4 is the latest version of Google Analytics. You can use it for a website, an app, or both a website and app together. Universal Analytics properties only support websites. Google has made GA4 the default experience for analytics properties and strongly encourages users to upgrade to Google Analytics 4 properties. In this article, I…
How to upgrade to GA4 on WordPress?
GA4 is the latest version of Google Analytics. You can use it for a website, an app, or both a website and app together. Universal Analytics properties only support websites. Google has made GA4 the default experience for analytics properties and strongly encourages users to upgrade to Google Analytics 4 properties. In this guide, I…
How to upgrade to GA4 on Shopify?
Google has made GA4 the default experience for analytics properties and strongly encourages users to upgrade to Google Analytics 4 properties. Shopify still doesn’t have any native integration for GA4, they only support universal Analytics at the moment. I will guide you today step by step on how you can upgrade your universal analytics to…