• Home
  • Measure
  • Analyze
  • Optimize
  • Contact Me
Optimization up Logo
Optimization Up
Advanced Optimization & Analytics Blog
Facebook Twitter LinkedIn Google+
 

Menu

Skip to content
  • Home
  • Measure
  • Analyze
  • Optimize
  • Contact Me
Powered by Verbosa & WordPress.

Tag: Google Tag Manager

Discover how Google Tag Manager (GTM) can simplify the tag implementation and management process for marketers, analysts, and developers via deploying all tags in one place.

How to Track AMP in Google Analytics?

Ahmed Ali March 4, 2017 Measure5 Comments

Accelerated Mobile Pages allow your website to render instantly on mobile devices, so they improve users’ experience and get a ranking boost on Google search results. However, AMP doesn’t support Javascript by default and hence you cannot use analytics.js on …

Continue reading
 Analytics / Google Tag Manager

Floodlight Tags Implementation and Configuration

Ahmed Ali February 18, 2017 Measure1 Comment

Floodlight tags are used to track and report conversions in DoubleClick Campaign Manager (DCM), DoubleClick Bid Manager, and DoubleClick Search (DS). Floodlight uses activities, tags and lookback window to count conversions. A Floodlight activity is a specific action you want to track, …

Continue reading
 Google Tag Manager / Search Engine Marketing

Advanced Dynamic Remarketing Implementation via GTM

Ahmed Ali October 1, 2016 Measure1 Comment

Have you ever wanted to set up dynamic remarketing tags, but your developers are super busy to implement the data layers? In this article, we will be using custom javascript codes to capture the dynamic remarketing attributes instead of populating new data …

Continue reading
 AdWords / Google Tag Manager / Remarketing

Expose Client & User ID in Google Analytics

Ahmed Ali November 19, 2016 Measure12 Comments

Google Analytics uses a unique identifier to determine if two hits belong to the same user, the unique identifier associated with that particular user must be sent with each hit. GA accomplishes this via Client ID which is a unique, randomly …

Continue reading
 Analytics / Google Tag Manager

Search This Website

Recent Posts

  • Practical Guide to Regex in Google Data Studio
  • AdWords Script to Pause Ads When your Prices aren’t Competitive
  • How to Track AMP in Google Analytics?
  • Run Search Query Report Like a Pro Using AdWords Scripts
  • Floodlight Tags Implementation and Configuration

Most Used Tags

AdWords AdWords Scripts Analytics Excel Facebook Ads Google Data Studio Google Optimize Google Tag Manager Paid Social Remarketing Search Engine Marketing